Mark Fisher

British theorist active from the late 1990s until 2017, affiliated with CCRU during the formative phase of his thought. He developed the concept of "capitalist realism" — the idea that it has become easier to imagine the end of the world than the end of capitalism — and applied "hauntology" to popular culture, describing a culture unable to produce new futures and condemned to obsessively rework its own past. His blog "k-punk" shaped a generation of online cultural criticism. High ideological contagion risk: his analyses feed themselves every time they are reshared, producing exactly the kind of cultural melancholy they describe.